FAQ

  • What kind of results have you delivered?

    Billions. I secured 7 billion earned media impressions in six months for a nonprofit, led communications for the largest SPAC IPO in NYSE history for a mortgage company, built campaigns that landed on CNBC, Bloomberg and Good Morning America for an automaker and built a start-up to an acquisition by one of the largest automakers in the world. My work has shifted policy, sparked change, elevated leaders, built trust and delivered measurable growth.

  • What do you specialize in?

    I specialize in communications, thought leadership, crisis, public relations (PR), media relations and helping brands tell stories that inspire. I have deep background in mortgage, fintech, financial services, health, beauty and high-tech brands with bold ideas. If someone calls your company, “boring,” it’s not you, it’s their lack of imagination. Let’s make it unforgettable together.

  • What is your approach to PR?

    I deliver strategy, speed and storylines that create memorable earned media that ladders up to your brands goals and objectives. You’ll get strategy, data-based reporting and honest feedback. No smoke and mirrors, no annoying presentations and absolutely no haggling over billable hours.

  • Do you offer fractional communications leadership?

    Yes. Think of me as an extension of your team without the overhead. I give you senior-level communications power without the cost of a full-time hire. Many clients find that 40 hours a month of focused PR work is the sweet spot.

  • Do you guarantee media coverage?

    No and if you believe an agency that tells you they guarantee coverage, I’ve got some swamp land for sale in Florida you have to see. What I guarantee is smart strategy, compelling narratives and persistence that produces opportunities to tell your story in a way that supports your business and its goals.

  • How much is this going to cost me?

    There is no one-size-fits-all price. A typical monthly retainer is priced for about 40 hours of senior-level PR support to fit your budget. I also build project packages for launches, campaigns, or crisis work. Pricing is honest and always tied to the results your business deserves.

    Email me and we’ll talk about how to keep it affordable and within your budget.